Be the business AI recommends.
Right now, a buyer is asking AI who to hire in your category. If the answer isn’t your business, you don’t get the call.
We measure whether AI can find, understand, and recommend your company, then build the signal so it does.
The problem nobody is measuring
When someone asks AI for what you offer, does your company show up?
Using AI as a search engine — ChatGPT, Perplexity, Google AI Overviews, Gemini — is already replacing traditional search. If your company isn’t structured to be found, understood, and recommended by these systems, you don’t exist for your next clients.
No Top of Mind
AI accepts no advertising
AI platforms have no sponsored slots. No budget moves you up in a ChatGPT answer. Advertising cannot influence the outcome.
Not an ad — the answer
AI returns only what is structured
AI returns companies structured to be found. That’s the short list your buyer sees — and that directly raises your chances of winning.
No neutral
Standing still means falling behind
Competitors who score lower today are actively building their signal. The gap that opens this month takes a year to close.
The AIDR framework
Six variables decide whether AI picks you.
AIDR is the capacity of a business to be Found, Understood, and Selected — by AI platforms today and automated procurement agents tomorrow. We measure all six, then close the gaps.
1. Discoverability
When a buyer searches your category in your city, do you appear — even without knowing your name?
2. Interpretability
Can AI accurately describe what you do, where you operate, and who you serve — using only public data?
3. Verifiability
Is there independent proof — reviews, certifications, third-party mentions — that a buyer can verify without calling?
4. Consistency
Does your name, address, and phone match across every place you’re listed online?
5. Comparability
When a buyer asks AI to compare options in your category, do you show up on that shortlist?
6. Buyer Readiness
If a buyer lands on your digital presence right now, can they find every answer they’d ask before contact?
Who we serve
Two audiences. Same playbook.
Whether you’re a local business in Southwest Florida or an exporter shipping commodities or services from LATAM to the world, AI is deciding whether you get the meeting. We build the signal for both.
SMBs · SWFL FLORIDA
Local businesses that want to show up when AI answers.
Fort Myers, Naples, Cape Coral, Babcock Ranch. Your customers are asking AI for “the best [your category] near me” — and AI is answering. We make sure it’s answering with you.
- Dominate AI Overviews and Perplexity answers locally
- Build the structured signal AI reads — profile, presence, and proof
- Get named on the AI shortlist when local buyers ask for your category
EXPORTERS · LATAM
Services or Commodity or exporters who want on the procurement shortlist.
For LATAM exporters.
International buyers use AI to pre-screen suppliers before first contact. Without AIDR signal, you never make it into the conversation.
- Bilingual signal built for AI procurement workflows
- Verifiability for regulated commodities (cacao, flowers, seafood, oil)
- Direct experience in Andean and Caribbean energy and agri-export markets
How we work together
Light Diagnostic → AIDR Optimization → Guardian.
Start with a free light diagnostic. See where you stand in 60 seconds. Then choose whether to close the gaps yourself or have us do it. Results are verifiable between 60 and 120 days.
Step 1 — Most common entry
Light Diagnostic + Discovery
Free · No commitment
Initial evaluation of the six variables using AI search analysis and live Google Places data. You get your score, the single biggest gap, and a Discovery Conversation to review what it means for your business.
- Full 6-variable breakdown by email
- Personal follow-up within 24h
- No sales pressure
Step 2
AIDR Optimization
Project · ~60 days
Full AI Diagnostic Baseline as the starting point, then structural correction across all six variables. A closing deliverable verifies your new AIDR position.
- Documented baseline and target
- Structural correction across all 6 variables
- Closing deliverable with verified results
Step 3
Guardian
Retainer · Monthly
Your AIDR signal isn’t static. Competitors move, platforms change, content ages. Continuous monitoring of your AIDR index with alerts, adjustments, and monthly reports to sustain the position you’ve gained.
- Monthly AIDR index report
- Competitor signal tracking and alerts
- Ongoing advisory on AI and IT decisions
Founder-led · Vendor-independent
Senior IT leadership — not a marketing agency.
AIDR sits at the intersection of IT strategy, digital signal, and AI systems.
That’s what I’ve done my whole career — across regulated industries, export operations, and U.S. SMBs.
What people ask first.
Is this just SEO with a new name?
No. Traditional SEO optimizes for ranking in a list of 10 blue links. AIDR optimizes for being named, compared, and recommended in a one-sentence AI answer. The signals overlap, but the playbook and the measurement are different.
What if my AIDR score is low?
That’s the common starting point — not a problem. The diagnostic is designed to show you exactly which of the six variables to fix first and what each gap is costing you. You can take the report to any vendor or do it yourself.
Do you work in Spanish?
Sí. The diagnostic, the advisory sessions, and the deliverables are fully available in English and Spanish. For exporters, bilingual signal is part of the build.
Why are you different from a marketing agency?
Marketing agencies sell execution — ads, content, posts. HolaCEOs brings IT strategy depth from regulated industries and export operations, and we don’t sell any platform or tool. When we recommend something, it’s because your data says so.
How much does the Optimization engagement cost?
Fixed-scope, scoped after your diagnostic. Typical Optimization engagements run ~60 days with pricing discussed once we’ve seen your score and agreed on the target outcome.
See your AIDR score in 60 seconds.
Free. No commitment. No sales call unless you ask for one. You’ll get your score and the single biggest gap — by email, within minutes. Results are verifiable between 60 and 120 days.
Hola CEOs is an IT services firm — not a marketing agency.